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One Plus One Equals Three

Name: One Plus One Equals Three
Brand: Macmillan
SKU: 40199415
Price: 6.99 EUR
Availability: InStock
Author: Dave Trott
ISBN: 9781447283867

A Masterclass in Creative Thinking

Dave Trott

Idioma

Inglés

Libro electrónico Adobe ePub DRM

Editores Macmillan, junio 2015

How do you make something out of nothing?Up your game with this masterclass in creative thinking. Co... Descripción completa

Código Libristo: 40199415

17 b

6.99 €

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How do you make something out of nothing?Up your game with this masterclass in creative thinking. Combining Dave Trott's distinctive, almost Zen-like storytelling, humour and practical advice, One Plus One Equals Three is a collection of provocative anecdotes and thought experiments designed to light a fire under your own creative ambitions. From the First World War sailor who survived being sunk three times in one day to the one-time 'merchant of death' who made his name a byword for peace, and the gypsy who lost two fingers and then reinvented jazz. From boardroom to battlefield, these stories of unconventional wisdom from one of the world's true advertising greats are a rallying cry for anyone who wants to think differently, stand out and truly innovate.