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Faith-based Tourism
A Study on the attitude of Thai Visitors of the Selected Nine Temple Visit Package
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As an original type of tourism for centuries, faith-based tourism has grown continuously the world-over and also in Thailand where Buddhism is a predominant religion. Faith-based tourism in Thailand has played a vital role in promoting tourism throughout the nation even before the wake of tourism; trips in the form of pilgrimages or traveling for merit making by Buddhists devout indeed contributed to the wealth of not only the spiritual arena, but also to all tourism related businesses in the country. When the Tourism Authority of Thailand initiated the project of Nine Temples' visit six years ago, faith-based tourism in Thailand started to experience another phase of religious-cum-tourist activity, which dynamically prompts broad awareness of threats to or deviation to the spiritual world.
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