Contacto
Cómo comprar
Entrega
Guía de compras
International Operations Management
Inglés
621 b
Hasta 30 días para devoluciones
Clientes que también han comprado
/
Tapa blanda
13.99
€
/
Tapa dura
23.49
€
"International Operations Management: Lessons in Global Business" uses a fascinating selection of case studies researched during the 'International Operations Management Project', sponsored by the European Commission, to produce a valuable view of businesses in Western and Eastern traditions. Ranging from China Post and Flextronics International (Singapore) to Electrolux, Ford, and GlaxoSmithKline, the studies link conceptual and practical approaches in five areas: international operations management strategy, sourcing and manufacturing, new product development, logistics, and networked organisations. Throughout, the authors compare the Western and Eastern approaches to business, and introduce theory to clarify the comparison and the real consequences of internationalisation. With its balance of theoretical and applied content, this volume, created from an exciting collaboration between universities and schools of management in Europe and China, serves as both a primary and supplementary source for higher level students and educators, and as a worthwhile read for interested practitioners.
Sobre el libro
Inglés
Regale este libro hoy
Es fácil
1 Añadir al carrito y elegir Entregar como regalo en el checkout 2 Le enviaremos un vale 3 El libro llegará a la dirección del destinatarioTambién puede interesarle
/
Tapa blanda
26.59
€
/
Tapa blanda
76.19
€
/
Tapa blanda
22.89
€
¡Hola! Soy Libroamiko, tu asesor de libros.
¿Cómo puedo ayudarte?