Contacto
Cómo comprar
Entrega
Guía de compras
Inglés
148 b
Hasta 30 días para devoluciones
Clientes que también han comprado
/
Tapa blanda
70.79
€
The Internet challenges many basic assumptions about the structure of business processes, channels of distribution, product marketing, competitiveness and resource management. It places new demands on organizations and those determining strategy and direction. There are tools and concepts that can enable managers to face these challenges and give them some appreciation of the consequences of this new technology. In this text, Dick Stroud looks at the business implications of the Internet at a strategic level. Without going into technical details, he looks at what is driving the development of the Internet and how it might impact on a number of aspects of an organization's operations. He then defines strategies that can be adopted and outlines the benefits and weaknesses of each, providing the diagnostic tools to enable managers to make decisions about their own businesses.
Sobre el libro
Inglés
Categorías
Regale este libro hoy
Es fácil
1 Añadir al carrito y elegir Entregar como regalo en el checkout 2 Le enviaremos un vale 3 El libro llegará a la dirección del destinatarioTambién puede interesarle
/
Tapa blanda
58.29
€
¡Hola! Soy Libroamiko, tu asesor de libros.
¿Cómo puedo ayudarte?