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You have built more than you realize. Your clients. Your contracts. Your content. Your brand. Your website. The intellectual property and digital assets holding it all together. Most small business owners are too busy creating and serving clients to stop and properly track and protect what they have built - and that costs them time, money, control, and opportunity.
PAID, PROTECTED & PROFITABLE is the practical legal guide and workbook that fixes that.
Inside, you will:
inventory the devices, accounts, and digital assets connected to your business;
conduct a practical IP audit;
understand copyright, trademarks, patents, and trade secrets;
protect your business with the right website policies and client contracts;
spot ownership and confidentiality risks before they cost you; and
uncover ways to protect and monetize what you have built.
Whether you are getting organized for the first time or getting strategic about assets you have had for years, this book helps you take the next step.
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